Haier and Alibaba Partner to Advance AI-Driven Digital Ecosystems
Haier and Alibaba Forge Strategic AI Partnership
October 13, 2025 — In a landmark move to accelerate industrial AI innovation, Haier Group and Alibaba Group announced a comprehensive strategic cooperation agreement today. The partnership aims to merge Haier's global ecosystem with Alibaba's full-stack artificial intelligence technologies to create a next-generation digital industrial framework.
Core Collaboration Areas
The agreement outlines three primary focus areas:
- AI + Cloud Integration
- E-commerce Optimization
- Global Market Expansion

AI + Cloud Synergy
The partners will implement a full-stack AI approach combining:
- Scenario-based applications
- Platform integration
- Model development (including Tongyi Qianwen-based industry models)
- Distributed computing power
Key applications will center on smart home technologies and intelligent manufacturing systems, with both companies pooling resources to develop sector-specific AI solutions.
Manufacturing Transformation
The collaboration will establish an end-to-end AI service architecture encompassing:
- Computing infrastructure
- Model training platforms
- Application deployment systems
This integration leverages Haier's Industrial Internet platform COSMOPlat alongside Alibaba Cloud's computational resources to drive breakthroughs in production automation and service optimization.
E-commerce and Global Reach
The partnership extends to:
- Cross-border digital ecosystem development
- Shared consumer market analytics
- Localized overseas expansion strategies (particularly in Southeast Asia)
The alliance will create hybrid cloud architectures combining public and private cloud solutions to ensure reliable global service delivery.
Strategic Implications
The cooperation represents:
- A major step in industrial AI commercialization
- Convergence of manufacturing expertise with digital platform capabilities
Accelerated adoption of smart technologies across consumer and enterprise markets
Key Points
✅ Combines Haier's industrial scale with Alibaba's AI/cloud infrastructure ✅ Focuses on smart homes, manufacturing automation, and global e-commerce ✅ Leverages Tongyi Qianwen models for industry-specific solutions ✅ Targets Southeast Asian markets for international expansion ✅ Creates integrated cloud-AI service architecture
