Hailuo AI Rings in the Year of the Horse with Festive AI Features and Content

Hailuo AI's Festive Tech Celebration

As households across China prepare for Lunar New Year celebrations, MiniMax's Hailuo AI is joining the festivities with innovative digital offerings. The AI platform has unveiled a series of special features and collaborations designed to bring technological cheer to the Year of the Horse celebrations.

Creative Collaborations Take Center Stage

The highlight of Hailuo's holiday lineup is undoubtedly its partnership with Bilibili for China's first AI-generated Spring Festival Gala. Premiering on February 7, the virtual show quickly became a social media sensation, racking up over 9 million views and trending across platforms. The gala featured imaginative programming like "Heavenly Horses Bring Blessings," which blended traditional horse motifs with cutting-edge AI artistry.

Not stopping there, Hailuo teamed up with Mango TV and Capcom's "Arcade Dinosaur" game franchise to produce an AI-powered short drama. "Arcade Dinosaur: The Fate of Cross-Over" showcases how game narratives can be reimagined through artificial intelligence, available now on multiple streaming platforms.

Interactive Features for Digital Celebrations

What's Lunar New Year without red envelopes? Hailuo has put a tech twist on this tradition by offering customizable digital envelopes. Users can either choose from pre-designed templates featuring playful horse illustrations or create their own using personal photos through Hailuo's "Good Luck Comes" template.

The entertainment continues with an original holiday ringtone called "Let Me Go," composed by MiniMax's Music 2.5 model. With its catchy melody and relatable lyrics about modern life pressures (perfect for those embracing the "lying flat" philosophy), the track can be set as a WeChat notification in just three taps.

Technical Foundations for Creative Expression

Behind these festive features lie significant upgrades to Hailuo's core technology. The recently launched 2.3 and 2.3Fast models bring enhanced capabilities in dance animation and visual styling, allowing for more dynamic and varied creative outputs. These improvements are particularly evident in the fluid movements of characters in the New Year animation "Charging Ahead."

Looking ahead, MiniMax promises continued innovation in AI-assisted content creation throughout the year. As families gather to celebrate, Hailuo's offerings demonstrate how technology can add new dimensions to traditional festivities while showcasing artificial intelligence's growing creative potential.

Key Points:

• First-ever AI Spring Festival Gala trends nationally with 9M+ views
• Customizable digital red envelopes blend tradition with personalization
• Original holiday ringtone captures modern Chinese lifestyle humor
• Technical upgrades enable more expressive animations and visuals
• Game-to-screen adaptation demonstrates AI's storytelling potential