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Ant Group Bets Big on AI with New Credit Incentive Program

Ant Group Launches AI Incentive Program Amid Push for Full Adoption

In a bold move signaling its commitment to artificial intelligence, Ant Group unveiled an innovative incentive program called "AI Credit" on February 2. The initiative, announced via internal email from CEO Han Xinyi, aims to reward teams and individuals driving significant AI advancements within the company.

Rewarding Innovation

The "AI Credit" program offers performance-based bonuses with a twist: teams that gain market recognition for their AI work can earn additional incentives. Even more compelling - if these innovations prove valuable within two years, recipients can exchange their credits for economic benefit rights (SERs), creating a long-term profit-sharing mechanism.

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Building on Momentum

Han highlighted Ant's recent AI achievements in his announcement:

  • Launching the "Bailin Large Model Family" with 18 models reaching trillion-parameter scale
  • Seeing its "Lingguang" AI assistant break into industry top ten rankings
  • Growing "Ant Afu" to over 30 million monthly active users
  • Open-sourcing four embodied intelligence models bridging digital and physical worlds

Yet despite these milestones, Han maintains a sober perspective. "These are just small victories," he cautioned employees. In the fast-evolving AI landscape, he positioned Ant as still playing catch-up rather than leading.

Strategic Focus Areas

The company is betting big on three core sectors:

  1. Payments: Already integrating AI into services like Alipay's Spring Festival "Collecting Blessings" event and testing conversational ordering via "Alipay AI Pay"
  2. Finance: Developing next-generation financial tools powered by AI algorithms
  3. Healthcare: Expanding digital health solutions with intelligent assistants like Ant Afu distributing health blessings

Han emphasized these areas will form the "three legs" supporting Ant's growth through the next decade.

The push comes as Chinese tech giants race to implement generative AI across their ecosystems. Unlike competitors focusing primarily on consumer-facing applications, Ant appears equally committed to transforming its internal operations - what Han calls "fully AI-izing both business and organization."

The "AI Credit" program represents more than just another corporate incentive plan. It signals Ant's determination to bridge what Han describes as "the last mile of payments in the AI era," converting organizational energy into sustainable competitive advantage.

As one employee familiar with the initiative noted anonymously: "This isn't about throwing money at innovation - it's about aligning everyone's interests toward long-term breakthroughs rather than short-term wins."

The tech world will be watching closely to see if this novel approach pays off in China's increasingly crowded and competitive AI landscape.

Key Points:

  • New incentive model: "AI Credit" rewards impactful contributions with bonuses convertible to equity-like benefits
  • Strategic focus: Payments, finance and healthcare identified as key growth sectors
  • Measured optimism: Leadership celebrates progress while acknowledging competitive challenges
  • Organizational shift: Program designed to foster long-term innovation culture beyond immediate results

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