Skip to main content

Shopping Gets Smarter: JD.com's AI Assistant Debuts on Rokid Glasses

The Future of Shopping is Hands-Free

January 26 marked a significant leap in retail technology as JD.com's JoyGlance AI shopping assistant became available on Rokid's smart glasses. This collaboration, announced late last year, has now produced what appears to be the world's first practical application of smart glasses for shopping.

How It Works

The magic happens through a combination of technologies:

  • JoyAI's powerful recognition system that understands what you're looking at
  • Rokid's waveguide displays that project information directly into your field of vision
  • Voice interaction that lets you shop without ever touching your phone

"We've essentially compressed the traditional five-step shopping process into three simple actions," explains a JD spokesperson. "See something you like? Just say the word, glance at the options, and pay - all without taking out your wallet or phone."

Real-World Applications

The potential uses are fascinating:

  1. Spot a stranger's stylish jacket? Ask your glasses to find it for you
  2. Need to replace a household item? Just look at it and say "Order another"
  3. Compare prices instantly while browsing physical stores

The system currently supports thousands of products from JD.com's extensive catalog, with plans to expand coverage in coming months.

What Users Can Expect

Early testers report the experience feels surprisingly natural after a brief adjustment period. "At first it felt strange talking to my glasses," admits beta tester Mei Lin, "but within an hour I was ordering coffee just by looking at the menu and saying 'usual order.'"

The glasses use bone conduction audio so only the wearer hears responses, addressing privacy concerns in public spaces.

Key Points:

  • Voice-activated shopping: Simple commands like "Find this item" trigger product searches
  • Visual interface: Product info appears in your field of vision via Rokid's display tech
  • Streamlined checkout: Payment happens through pre-linked JD.com accounts
  • Privacy features: Audio responses are private through bone conduction technology

Enjoyed this article?

Subscribe to our newsletter for the latest AI news, product reviews, and project recommendations delivered to your inbox weekly.

Weekly digestFree foreverUnsubscribe anytime

Related Articles

Vivo Hits Pause on AI Glasses Amid Market Doubts
News

Vivo Hits Pause on AI Glasses Amid Market Doubts

Vivo has quietly shelved its AI glasses project after six months of development, marking another cautious move by smartphone makers in wearable tech. While prototypes were developed with partners like Gooear and China Mobile Software, executives reportedly found current offerings lacking differentiation. The company remains silent officially but appears to be doubling down on its MR glasses strategy instead.

January 23, 2026
wearable techvivoAI hardware
News

AI Shopping Boom: JD.com CEO Shares Stunning Growth Figures at Davos

JD.com CEO Xu Ran revealed staggering AI product sales growth at Davos, painting a picture of consumers rapidly embracing smart technology. Smart robot sales tripled while AI glasses saw tenfold growth, signaling a retail revolution where artificial intelligence moves from novelty to necessity.

January 23, 2026
AI shoppingretail trendsconsumer tech
News

Apple's Next Big Thing? A Tiny AI Pin That Could Redefine Wearables

Apple appears to be working on a revolutionary wearable device - an AI-powered lapel pin similar in size to its AirTag tracker. Unlike smartwatches that complement phones, this discreet accessory aims to be a standalone artificial intelligence assistant. Sources suggest it will feature environmental sensors and Apple's signature minimalist design, potentially offering a new way to interact with technology throughout our daily lives.

January 22, 2026
Applewearable techartificial intelligence
News

Virtual Try-On Goes Mainstream: Pianmi's New API Lets You Digitally Test Drive Accessories

Pianmi Mobile has unveiled an upgraded fashion API that brings virtual try-on capabilities to nine product categories, from watches to handbags. Powered by generative AI and computer vision, the technology creates hyper-realistic simulations of how items will look on users. This innovation promises to transform online shopping by boosting consumer confidence and reducing returns while keeping shoppers engaged longer.

January 22, 2026
virtual try-onfashion techAI shopping
News

Suning's AI Push Transforms Marketing for Liquor Giants

Suning has rolled out its Maodian AI Agent Matrix, marking a major step in applying artificial intelligence to fast-moving consumer goods marketing. The system already serves top Chinese liquor brands like Wuliangye and Luzhou Laojiao, boosting campaign ROI by over 30%. Rather than chasing flashy tech trends, Suning focuses on practical AI solutions tailored specifically for high-frequency retail sectors.

January 20, 2026
AI marketingretail technologyfast-moving consumer goods
News

Amazon's AI Shopping Buddy Helps You Choose Wisely

Amazon just rolled out 'Help Me Decide,' a smart shopping assistant that analyzes your preferences to suggest personalized product options. Available across Android, iOS, and mobile browsers, this feature sorts recommendations into three categories: Top Picks, Budget Options, and Upgrade Choices. It's like having a personal shopper who knows your taste and wallet.

January 20, 2026
AmazonAI shoppingretail tech