Hailuo AI Rings in Year of the Horse with Festive Tech Treats
Hailuo AI Gallops Into Lunar New Year with Creative Offerings
As red lanterns light up streets across China, MiniMax's Hailuo AI has saddled up for the Year of the Horse with an impressive stable of digital celebrations. The platform's latest offerings demonstrate how artificial intelligence can add fresh twists to time-honored traditions.
A Multimedia Celebration
The festivities kicked off with "Charging Ahead," an animated short featuring horses performing what creators cheekily call the "Galloping Back Stomping Method" - a playful nod to both zodiac symbolism and viral dance trends. But the real showstopper came on February 7th when Hailuo partnered with Bilibili to produce China's first fully AI-generated Spring Festival Gala. The program racked up over 9 million views shortly after its hot search-topping debut.
Not content with just screen-based entertainment, Hailuo teamed with Mango TV and Capcom's "Arcade Dinosaur" game franchise for an innovative crossover. Their AI-powered short drama "Arcade Dinosaur: The Fate of Cross-Over" blends gaming nostalgia with lunar new year themes - available across multiple streaming platforms.
Interactive Surprises
What's Chinese New Year without red envelopes? Hailuo put their own spin on this tradition by releasing limited-edition digital versions for WeChat. Users can either choose from pre-designed options featuring comical horse motifs or create personalized versions using Hailuo's image generation tools.
The playful innovations continue with "Let Me Go," an earworm ringtone crafted by MiniMax's Music 2.5 model. Its laidback vibe - described as perfect for "lying flat" personalities - can transform any smartphone into a festive device in three simple steps.
Behind the Tech
These creative endeavors ride on significant upgrades to Hailuo's 2.3 and 2.3Fast models, which now handle complex animations and diverse visual styles more smoothly than ever before. As fireworks prepare to light up the night sky, Hailuo promises this is just the beginning of their AI-powered cultural explorations.
Key Points:
- First-ever AI Spring Festival Gala attracted millions of viewers
- Customizable digital red envelopes blend tradition with personalization
- Upgraded models enable richer animations and creative expressions
- Cross-platform collaborations span gaming, TV and social media
