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AI Lights Up Spring Festival Gala with Record-Breaking 1.9 Billion Interactions

How AI Became the Star of China's Biggest TV Night

The annual Spring Festival Gala has always been a showcase for technological innovation, but the 2026 edition took this tradition to new heights. For the first time, artificial intelligence wasn't just supporting the show - it became an integral part of both viewer experience and stage production.

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Interactive Celebrations Go Viral

As families gathered around screens nationwide, Doubao's AI features sparked unprecedented engagement. The "Toutiao New Year" activity alone saw users creating:

  • 50+ million customized zodiac-themed profile pictures
  • 100+ million personalized digital greeting cards

The numbers tell a remarkable story: by night's end, total AI interactions surpassed 1.9 billion, transforming passive viewing into active participation.

Behind the Digital Curtain

The technical achievements were equally impressive. During peak moments:

  • Computing throughput hit 63.3 billion tokens per minute
  • ByteDance's Huoshan Engine dynamically allocated resources to maintain seamless performance
  • Systems remained stable despite traffic spikes that would cripple ordinary platforms

"It was like conducting a digital orchestra," remarked one engineer involved in maintaining the infrastructure.

When Tradition Meets Technology

The most breathtaking applications appeared onstage:

  1. Riding the Wind Song: Seedance 2.0 meticulously recreated brushstrokes from classical ink paintings, bringing galloping horses to life with cinematic fluidity.
  2. Celebrating the Flower Goddess: Each performer received unique AI-enhanced visuals - "one person per month, one scene per person" became reality through algorithmic artistry.

The hybrid "AI-generated images + real-stage expansion" approach created visual spectacles impossible through conventional means.

Key Points:

  • Doubao's AI features drove 1.9 billion interactions during the gala
  • Computing infrastructure handled record-breaking 63.3B tokens/minute
  • Seedance 2.0 transformed stage visuals with unprecedented detail
  • Hybrid approach blended digital artistry with live performance

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