Kunlun Tech Declares 2026 the Year of World Models, Debuts Real-Time AI Game Engine
Kunlun Tech has officially put the world model race on its calendar. At the 2026 World Artificial Intelligence Conference (WAIC), chairman Fang Han declared 2026 as the "Year of the World Model" and unveiled three new products: Matrix-Game 3.5, Mureka v9.5, and the O3 music model.

The star of the show is Matrix-Game 3.5. This world model comes with a feature called patch-level memory injection, which lets it carry and access visual clip memories while generating content. The result? Real-time interaction. The numbers are impressive: a 5-billion-parameter model can generate a 720p scene at 20 frames per second on a single graphics card. And here's the kicker—the core architecture is open-sourced. That means developers working on games or embodied intelligence can download it and start tinkering right away.

The two music models take a different approach, focusing on turning AI creation into a polished tool. Mureka v9.5 and O3 introduce versioned creation for AI music. Users can now iterate, compare, and choose between different versions, making the experience much more hands-on compared to previous one-shot generation methods.
From real-time world model interaction to versioned music creation, Kunlun Tech's announcements paint a clear picture: 2026 is the starting point for models that truly understand and generate interactive worlds.
Key Points
- World Model Focus: Kunlun Tech designates 2026 as the Year of the World Model, signaling a strategic shift.
- Real-Time Generation: Matrix-Game 3.5 achieves 20FPS at 720p on a single GPU for a 5B model.
- Open Source: Core architecture of Matrix-Game 3.5 is open-sourced for developers.
- Music Models: Mureka v9.5 and O3 introduce versioned AI music creation for better user control.