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Baidu Cuts AI Search API Price to 4.9 Yuan, Upgrades App Features

Baidu Slashes AI Search API Price, Rolls Out New App Features

Baidu has announced a significant upgrade to its AI search capabilities and the underlying Search AI API, aiming to make AI search more accessible and affordable for developers and enterprises. The move, revealed on Wednesday, focuses on expanding application scenarios and reducing integration costs.

API Price Cut to 4.9 Yuan per Thousand Calls

The newly upgraded Search AI API now comes with a promotional price of just 4.9 yuan per thousand calls, a move designed to lower the barrier for businesses looking to embed AI search into their products. This aggressive pricing strategy could accelerate the adoption of AI search across various industries, from customer service to content discovery.

Four Major AI Upgrades in the Baidu App

Alongside the API changes, Baidu is rolling out four key AI features in its flagship app:

  • Wenxin Assistant has evolved from a simple Q&A tool to a "one-time delivery" service, covering over 170 application scenarios. Instead of just answering questions, it now completes tasks for users.
  • AI Lens now supports dynamic tracking and real-time conversations in nine dialects, making visual search more interactive and inclusive.
  • GUI interactive scenarios have expanded fivefold and are connected to more than 5 billion data resources, enabling richer, context-aware interactions.
  • AI interactive dramas and related applications have been launched, offering users a new way to consume content through AI-driven storytelling.

From Information Retrieval to Integrated Services

This upgrade signals Baidu's ambition to push AI search beyond traditional information retrieval. The company is positioning AI search as a tool that can deliver tasks, enable real-time interaction, and even entertain. By offering steep API discounts, Baidu hopes to attract more developers and third-party products, further embedding its AI search capabilities into the broader digital ecosystem.

The strategy reflects a broader industry trend: AI search is no longer just about finding answers—it's about getting things done. And with lower prices, more businesses can join the party.

Key Points:

  • Baidu upgrades AI search and Search AI API, with API calls priced at 4.9 yuan per thousand.
  • Baidu App gets four AI features: Wenxin Assistant (task delivery), AI Lens (dialect support), GUI scenarios (5x expansion), and AI interactive dramas.
  • The move aims to lower costs for developers and expand AI search applications.
  • Baidu is shifting AI search from information retrieval to integrated services.