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Alibaba's Kouke AI Glasses Launch with Biometric Payment

Alibaba's Kouke AI Glasses Launch with Biometric Payment

Alibaba's smart hardware brand Kouke has officially launched its first self-developed AI glasses, now available for pre-sale across all channels. Starting at 3,999 yuan (with an 88VIP member discount of 3,699 yuan), the product introduces China's first intelligent glasses with biometric payment via Alipay's 'Look' feature.

Design and Hardware

The Kouke AI glasses break away from traditional bulky designs with ultra-thin 7.5mm temple arms and a lightweight frame weighing just 42 grams. Precise structural optimization ensures balanced weight distribution for prolonged comfort.

Powered by dual flagship chips—Qualcomm AR1 and Horizon BES2800—the glasses feature dual light engine display technology adaptable to varying vision needs. Myopic users can opt for integrated prescription lenses without additional frames.

Key Features

The glasses integrate:

  • Alipay 'Look' payment: Verify purchases by gazing at items.
  • Gaode near-eye navigation: Projects routes directly into the user's field of view.
  • Taobao price comparison: Scans items for instant price checks.
  • Fliggy travel reminders: Syncs flight and high-speed rail updates.

Additional functionalities include calls, music playback, real-time translation, notes, and photo Q&A.

Photography Capabilities

The glasses boast Alibaba's SuperRaw ultra-night mode, leveraging multi-frame synthesis and AI noise reduction for low-light clarity. A dual anti-shake system (electronic + optical stabilization) reduces image shake by 67% during motion.

Battery Life

An innovative dual-battery design allows hot-swapping via the right temple arm (4 hours per battery). A secondary left-arm battery ensures uninterrupted use, while portable exchange boxes enable all-day power.

Market Impact

Industry analysts note Kouke's entry into consumer AR undercuts international rivals with ecosystem-driven pricing. Pre-sales on Tmall and offline stores began today, with the first 100,000 units expected to sell out within 48 hours. Image

Key Points:

  • Price: Starts at 3,999 yuan, discounted to 3,699 yuan for 88VIP members.
  • Weight: Just 42 grams with balanced distribution.
  • Payment: Biometric verification via Alipay 'Look' feature.
  • Battery: Hot-swappable dual batteries for all-day use.

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